Have you ever heard of the expression ‘take pride in your appearance?’ Of course, you have, so it’s only right that the same should be said for your shop front. Keeping your shop front clean is not only going to give people a better view of your products on display but it will also give them an idea as to what customer experience they can expect to receive. Below are a few tips for keeping your shop fronts clean.
When people are walking down the street past your shop, they are attracted to things that catch their eye. If you have a stunning window display the last thing you want is for it to be obscured by dirt and grime. If it is a coffee shop or cafe for example it wouldn’t say a lot about your hygiene levels, especially if people are trying to read a menu.
The main reason for keeping your shop fronts clean is to increase footfall into your premises. Increased footfall leads to more sales and greater profit. You might well be able to leave the door open and have signs outside with the latest offers and specials, however, that won’t matter if you have dirty windows.
When your windows are clean customers will not only be able to get a good look inside your shop, but they will also associate you as a reputable business and that you are reliable and trustworthy. Businesses which don’t look after their shop front are only going to have people walking past making assumptions - and remember, word of mouth is a powerful marketing tool.
Setting aside regular times during the day to give your shop front a clean, especially the windows is one way to maintain them. However, the truth is that it takes time and effort to maintain sparkling clean windows all year-round. It can be a time-consuming process to learn how to properly clean your windows, so if you’re struggling this is where a professional cleaning company can help.
Of course, windows come in all shapes and sizes, but did you know that not all glass is the same? There are many different types of glass used in windows and they shouldn’t all be cleaned in the same way. However, most shops only sell general window cleaning products. So, when sourcing window cleaning products make sure they are the right ones for the right windows, this means you won’t cause any lasting damage.
If you would like advice on how to get the most out of your shop front, then get in touch with our expert team here. We’re happy to help advise you on the best type of materials to make your shop front stand out from the crowd.